The Real Thing

Using physical media (16mm, VHS) destroyed by Coca-Cola, “The Real Thing” contrasts the famous ad “I’d Like To Buy The World A Coke” with The Coca-Cola Company’s 2018 scandal: unconscionable water privatization in Chiapas, Mexico.

Coca-Colanol film developer was formulated with guidance from Dagie Brundert.

(Please note: “The Real Thing” critiques and transforms “I’d Like To Buy The World A Coke” and as such qualifies as Fair Use.)

Official Selection, Slamdance Film Festival
Official Selection, Cucalorus Film Festival
Official Selection: Honor Mention, Independent Film Tour MX
Official Selection, Dallas Medianale
Official Selection, Chicago Underground Film Festival
Official Selection, Athens International Film + Video Festival
Official Selection, Atlanta Film Festival
Official Selection, Indie Grits Festival

Cast: Julianna Villarosa