To mark a very special collaboration between Formula 1 and the Chemicals Brothers, W+K London worked with Pulse Films and Universal Music on the music video for recently released single We've Got To Try.
The film, directed by Ninian Doff, tells a tale of heroic canine ‘Girl the Dog’ and her mission to complete the impossible.
W+K LONDON
Creative Director: Dan Norris, Ray Shaughnessy
Creatives: Tom Reas, Liam Riddler
Art Director: Chris Gray
Executive Creative Directors: Tony Davidson, Iain Tait
Group Account Director: Matthew Owen
Account Director: Hannah Gourevitch
Account Manager: Sam Hunton, Lola Sauer
Comms Planning Director: Lee Ramsey
Strategy Director: Georgia Challis
Planner: Oscar Powell
TV Producer: Sam Rendle Short
UNIVERSAL MUSIC UK
Globe: SVP Strategic Marketing & Partnerships: Sarah Desmond
Globe: Senior Director, Sync: Adam Gardiner
Globe: Senior Account Director Strategic Marketing & Partnerships: Kate Macdonald
Virgin EMI: Senior Marketing Manager: Sarah Crane
Video Commissioner: Ailsa Robertson
MUSIC VIDEO PRODUCTION
Production Company: Pulse Films
Director: Ninian Doff
Executive Producer: Rik Green
Producer: Ellie Fry
Director of Photography: Mauro Chiarello
Editorial Company: Stitch
Editor: Paul O’Reilly
VFX Company: Nineteen Twenty
VFX Supervisor: Ludo Fealy
Music+Sound Company: String and Tins
Sound Designer: Joe Wilkinson
Producer: Esi Jonuzi
Cast: Wieden + Kennedy London
Tags: chemical brothers, formula 1, neeeum, F1, Ninian Doff, Pulse Films, Pulse and Universal music
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