This end of year season our friends from Mushroom invited us to create this motion piece for ubiquitous fashion player Inditex to share as their holiday greeting worldwide.
From its very inception, we wanted for this piece to rely on warmth, pace and metaphors – both visually and musically – to convey a warm, soothing and optimistic message that was to be delivered in more than 20 different languages.
After a very rewarding process we feel fully satisfied with the result: An elegantly balanced audiovisual message that wishes people all over the world a happy new year.
Special shout-out to composer Claudio 'El Maestro' Bonaldi for his awesome contribution on the music and to Yago Cervera Alonso for his exquisite violin interpretation.
Project info
Client: Inditex - inditex.es
Agency: The Mushroom Company - mushroom.es
Production company: Binalogue - binalogue.com
Our role
Art direction, Design, Motion graphics & Finishing
Credits
Music, sound design & production: Claudio "El Maestro" Bonaldi - claudiobonaldi.com
Violin: Yago Cervera Alonso
View project
http://ift.tt/1Ih9UXr
Behance project
-
Follow us
http://ift.tt/lETXpC
http://ift.tt/io6dVJ
@binalogue
©2015 Binalogue
binalogue.com
Cast: binalogue
0 comments:
Post a Comment